Attracting New Customers with a Modern IT Solution for Sales Motivation

We place (register) your service or product on the Platform and create a landing page (or a page template for your website) with a sales widget.

Additionally, we issue a MEC — an electronic card for your customers to participate in your business's marketing and electronic promotions. It is a flexible tool that can be tailored to almost any business model and economics.

The MEC terms are set by the business. This includes, for example, the discount level, if this card feature is used.

If needed, we provide a preliminary consultation on the methodology and principles of MEC as applied to your business. We review which mechanics to choose, what terms to set, and how to integrate the MEC into your current customer workflow.

The MEC can work in several formats

• Discount on a service. The customer receives a fixed discount on your service or product. You set the amount and other discount parameters — depending on your margin and goals.
• Access to a non-billable service. For example, late check-out at a hotel, an extra lesson with a tutor, an extended consultation with a lawyer. Something that cannot simply be bought for money — a bonus you give selectively.
• Combined terms. Discount plus bonus, seasonal offers, special conditions for specific customer categories.
• Time-based discount. For example, 5% off perishable goods from 10 PM to 11 PM, when remaining stock needs to be sold.

Industry examples

• Hotel — "Guest Card": discounts on accommodation and dining across seasons, bonuses such as late check-out during low-occupancy months.
• Pharmacy — "Health Card": discounts on medicines, bonuses for repeat purchases, personalized offers by category.
• Beauty salon — "Beauty Card": invitations (access) to private promotions.
• Café — "Young Sweet Tooth Card": discounts on pastries, bonuses on desserts or drinks, special offers on weekdays.
• Lawyer — "Trust Card": discount on a consultation, extended consultation at no extra charge, priority booking.

The name, design, terms, and content of the card are up to you.

One of the key MEC mechanics: the limited offer

You set a limit: how many services and at what price are available in the current month. The discount or bonus is granted to the first N customers with a MEC. The rest wait for the next program.

This creates scarcity, encourages purchase, and brings back customers who missed out.

MEC: why it is profitable for the customer

The MEC is designed so that buying it is financially beneficial for the customer. For example, a simple way to attract attention is when the customer's cost of the card is 20–30% of the amount they gain. The customer pays €5 (for example) for the MEC and receives significantly more in bonuses and discounts.

The MEC price is set by the business. It can be a symbolic amount, the full price, or free distribution — depending on the business's marketing goals.

The MEC validity period is set by the business. Once the period expires, the card can no longer be used.

How it works

• You register at Tixgear.com and provide us with all the necessary data for the initial registration of your product or service on the Platform.
• After that, you manage the data yourself using the Platform applications: Editor and Manager. They provide everything you need: nomenclature, quantity, service location (address, name, coordinates, photo), available dates and times, price, and other terms.
• We create a landing page (or page template) with a sales widget and issue the MEC.
• Customers buy the MEC on the landing page or receive it for free as part of a marketing program.
• The MEC appears in the customer's account. The customer can also save the MEC QR code in popular wallets, such as Google Wallet.
• The customer purchases your service through the widget — the discount or bonus is applied automatically until the limit is exhausted.

The customer purchases the service through the Platform widget, and the MEC is applied automatically. All transactions are visible in the business's reporting.

Demo zone

Amsterpass — the key to the best places in the city. See how it works:

What you get

• New customers. We add your MEC to the accounts of existing Platform customers in the desired city (or list of cities). These people have already made purchases through the Platform. The number of such free MECs is determined individually — depending on the business and the required coverage area.
• For your customers. We can upload your customer base (if you have one) and issue MECs for them, so you can run promotions for them.
• Flexible terms. You set the MEC price, discount amount, validity period, service location, and service limit. You combine terms to fit your economics.
• Control. The Platform specifies the number of services, available dates, times, nomenclature, and price. Management is done through the Editor and Manager applications.
• Automation. The MEC is a cryptographically protected QR code. Validation is performed via the MSCA application. Barcodes can be exported to your system.
• Reporting and notifications. The reporting and notification system works online: you see sales and Platform activity in real time.
• Forzumcity.com platform. We will publish your offer on a special online bonus platform with city-based promotions (planned).

Financial model

We earn only when you earn.

Our share is 25% of MEC sales. Sales of goods or services are subject to Platform tariffs: "Super Tixgear" — $1 per order, $0.50 per item. No sales — no payments.

On zero-price MECs. If a business sets a zero price, we receive no share. This is acceptable as a marketing move: the customer enters the Platform, and the business gains reach. With a paid MEC, the business receives 75% of its price — a built-in incentive to set a price above zero.

Who it suits

For businesses of any type that sell services or products to private customers.

What takes time at launch:

• Registration — 30 minutes.
• MEC design by a designer — 1–2 days.
• Setting up sales locations — depends on the situation. If they are not in the Platform, they need to be added.
• Stripe setup — takes place on Stripe's side. The timeline depends on Stripe and may take several days.

Our part of the work — landing page, MEC, data entry — takes up to 24 hours. Further timelines depend on Stripe and on the readiness of your data.

What you need to start

• Contact us at info@bil1.pro
• Provide data for the initial registration of your service or product on the Platform.
• Agree on the MEC terms: name, price, validity period, service location, discount amount, service limit.
• If needed, take a preliminary consultation on the methodology and principles of MEC.
• We create the landing page (or page template) and the MEC, and enter the data into the Platform. This takes up to 24 hours.
• In parallel, Stripe is set up. The timeline depends on Stripe.
• Launch. After that, you manage the data yourself through the Editor and Manager applications.

Food for thought

Briefly, why this may be of interest to you.

• You pay nothing until you get a customer.
• You change nothing in your operations.
• You set the rules yourself.
• We bring warm audiences, not cold traffic.
• Try it on your own base, not ours.
• We help configure the MEC for your specific case.
• Our income directly depends on your results.